WORLD-CLASS COMPLIANCE
It’s a new world. Harness the power of customized messaging and optimization tools to keep up with a rapidly changing ecosystem.
HOW WE’RE DOING IT
At Sourcepoint, we’re working hard to establish consumer consent and choice as the new standards for all digital experiences
We enable compliance with global privacy regulations including ePrivacy, GDPR and CCPA
- Sourcepoint Consent Management Platform
- The premium, fully-customizable solution that can ensure a seamless, personalized experience across properties, browsers and devices
- Consent Vault
- The solution for data providers who need to maintain consent records that are quickly and easily accessible in real-time
- Strategic Services
- Let us be your strategic partners to identify gaps in your advertising processes and identify revenue opportunities
In cookie-challenged environments, our alternate monetization products offer consented choices to consumers about how they want to compensate publishers for content
- Ad Block Management
- Detect ad block software users and message them about ad-supported content, or alternative compensation options
- AltAd
- Offer your audience an alternative video ad experience in exchange for content access during a given period of time
- AltPay
- Sourcepoint AltPay is the global, full-service solution for collecting micropayments from consumers for content access
- Consent Compensation
- The first and only solution working to enforce bidstream data privacy and provide enhanced partner management to the programmatic ecosystem
TESTIMONIALS
The content we produce, like test-driving cars and producing videos, costs a fortune. There needs to be a value exchange. With the help of Sourcepoint, we will have solid data to go on which will undoubtedly steer our strategy
Nick Flood
Deputy Managing Director, Digital at Dennis Publishing
LATEST BLOG POSTS
Reaching global equilibrium: the value of consent and user preference
Date posted – 23/09/2019This article originally appeared in Marketing Land. The introduction of the General Data Protection Regulation (GDPR) this year started a ripple of privacy legislation across the globe, with governments evaluating whether current laws are enough to protect the personal…
When do consumers find digital ads engaging?
Date posted – 29/08/2019Research compiled by eMarketer suggests that digital buyers are more likely to have positive feelings towards ads when they’re receiving free content in exchange – or when the ads are relevant.
LATEST WHITE PAPERS AND CASE STUDIES
The Future of Content Compensation
Date posted – 23/09/2019
In this paper we will explore why the most sustainable route to securing the future of online content lies in offering compensation choice to consumers, and thereby providing an alternative to ad blockers that meets individual consumer needs.
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