WORLD-CLASS PRIVACY COMPLIANCE

It’s a new world. Harness the power of customized messaging and optimization tools to keep up with a rapidly changing ecosystem.

HOW WE’RE DOING IT

At Sourcepoint, we’re working hard to establish consumer consent and choice as the new standards for all digital experiences

We enable compliance with global privacy regulations including ePrivacy, GDPR and CCPA

  • Sourcepoint Consent Management Platform
    • The premium, fully-customizable solution that can ensure a seamless, personalized experience across properties, browsers and devices
  • Consent Vault
    • The solution for data providers who need to maintain consent records that are quickly and easily accessible in real-time
  • Strategic Services
    • We can identify gaps in your advertising processes, potential areas of exposure, and revenue opportunities

In cookie-challenged environments, our alternate monetization products offer consented choices to consumers about how they want to compensate publishers for content

  • Ad Block Management
    • Detect ad block software users and message them about ad-supported content, or alternative compensation options
  • AltAd
    • Offer your audience an alternative video ad experience in exchange for content access during a given period of time
  • AltPay
    • Sourcepoint AltPay is the global, full-service solution for collecting micropayments from consumers for content access

LATEST BLOG POSTS

Optimizing user opt-in on iOS 14: how publishers can prepare for IDFA changes

Date posted – 23/11/2020

Apple announced in September that as part of the new iOS 14’s privacy features, app developers will be required to ask users for consent before accessing their IDFA (Identifier for Advertisers) for tracking and personalization. And as of December…

[Webinar recording] Vendor assessments: Looking at cookies and beyond

Date posted – 04/11/2020

Sourcepoint acquired RedBud to provide deeper privacy compliance insights for our customers. With the integration of RedBud’s DIAGNOSE technology, you can get a comprehensive view of what’s happening on your properties, understand specific areas of exposure, and optimize your…

SEE ALL POSTS

LATEST WHITE PAPERS AND CASE STUDIES

The Future of Content Compensation

Date posted – 23/09/2019

In this paper we will explore why the most sustainable route to securing the future of online content lies in offering compensation choice to consumers, and thereby providing an alternative to ad blockers that meets individual consumer needs.

SEE ALL WHITE PAPERS

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