OTT

OTT is the next frontier for ‘consent everywhere’

Date posted - 30/06/2021

As the targeted advertising on connected TV and over-the-top (OTT) platforms continues to grow, there are obstacles that need to be overcome for obtaining consent from audiences for use of their personal data.

Samba TV Announces Smart TV Privacy Manager

Date posted - 10/02/2021

Samba TV’s solution, powered by Sourcepoint, is the first turnkey privacy manager solution for smart TVs Samba TV, the global leader in television data and omniscreen measurement, today announced the rollout of The Smart TV Privacy Manager, featuring progressive...

Sourcepoint Announces Launch of OTT Compliance Solution

Date posted - 02/12/2019

Sourcepoint can capture consumer privacy preferences within connected TV environments, as part of its ‘Consent Everywhere’ commitment

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